Showing posts with label Flacon Natural Spray Colognes 1964-1977. Show all posts
Showing posts with label Flacon Natural Spray Colognes 1964-1977. Show all posts

Thursday, October 30, 2025

Flacon Natural Spray Colognes 1964-1977

These elegant bottles were designed to contain eau de cologne versions of Guerlain’s classic fragrances, including Shalimar, L’Heure Bleue, Mitsouko, Vol de Nuit, Chamade, Liu, and Chant d’Arômes. 

The bottles themselves are ribbed, evoking the iconic shape of the parapluie bottles, but with distinct stylistic updates. Each is fitted with a spray mechanism, over which a gold-toned cap sits. The name of the perfume is elegantly printed in gold lettering just below the cap, while an additional label on the base identifies the fragrance for inventory or retail purposes.

Packaging was consistent with Guerlain’s understated luxury: the bottles were presented in the classic black-and-white boxes that mirrored the design of the disk bottles, providing both protection and a refined visual identity. The combination of tactile ribbing, metallic accents, and embossed branding communicates a sense of elegance and durability, while the integrated spray system ensures practical, daily use. These bottles exemplify Guerlain’s attention to detail and the house’s ability to merge function with aesthetic refinement, making even a simple eau de cologne a collectible object of design.

As you can see in the photo below, the same bottle was used over the years, only the packaging changed designs. The black and white Zig Zag Packaging was used from 1967-1983. The navy blue box style was used in 1979. The gold zig zag was used from 1984-2008.








Other Bottles:


By 1971, the bottles themselves stayed the same, but each is fitted with a black spray mechanism, over which a gold-toned cap sits. The top of the cap features a black plastic disk embossed with the Guerlain “G”, a subtle signature of the house. The name of the perfume is elegantly printed in gold lettering on a black band just below the cap, while an additional label on the base identifies the fragrance for inventory or retail purposes.







Guerlain's Talc de Toilette

 Guerlain's Talc de Toilette was housed inside of a tin enameled in blue, off white and black.