Thursday, October 30, 2025

Creme Hydratante 1959-1989

Introduced in 1959, Guerlain’s Crème Hydratante Pour le Corps was a luxurious lanolin-based body moisturizer created to complement the house’s most beloved perfumes. Designed for generous, all-over use—especially on the arms and legs—this light emulsion offered both comfort and elegance in a single gesture. Its delicate fragrance, softly diffused through the cream, provided the wearer with the refined freshness of a Guerlain cologne while simultaneously nourishing the skin.

Formulated with lanolin and a 2% pyrrolidone carboxylic acid derivative—a humectant known for its ability to maintain optimal hydration—this cream enhanced the skin’s suppleness by promoting moisture retention within the epidermis. The result was a velvety, luminous texture and a lingering aura of understated perfume. Guerlain described it as imparting “a delightful sensation of perfumed freshness,” embodying both skincare science and olfactory pleasure.


 



By the mid-1970s, the Crème Hydratante Pour le Corps was available in an impressive selection of Guerlain’s signature scents: Chamade, Chant d’Arômes, Jicky, L’Heure Bleue, Liu, Mitsouko, Ode, Parure, Shalimar, Sous le Vent, and Vol de Nuit. Each version transformed the act of moisturizing into a continuation of one’s chosen fragrance ritual. The cream was elegantly presented in a frosted glass jar, exuding the quiet sophistication characteristic of Guerlain’s packaging during that era.

Remarkably, despite changes in product lines and formulations over the decades, Crème Hydratante Pour le Corps remained available well into the late 1980s, with records confirming its continued sale around 1989—a testament to both its popularity and enduring quality.




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